Fly South from Your Backyard, YFC Sun Destination 2026

CampaignDigital DesignMotion Graphics
Written By Megh Gusain

PROJECT
Sun Destination Campaign 2026

CLIENT
Fredericton International Airport YFC

INDUSTRY
Aviation

ENGAGEMENT TYPE
Designer, The Details Design Agency

GOAL
Position YFC as the premier winter departure hub for Atlantic Canadians through a targeted, bilingual digital campaign.

OVERVIEW
To promote YFC's expanded winter schedule, I developed a cross-brand campaign that contrasted local winters with tropical escapes, transforming a standard flight announcement into an engaging consumer narrative.

MY ROLE
Directed the visual strategy and produced all digital, social, and motion assets, ensuring cohesive marketing alignment across YFC, Air Transat, and Sunwing.

 
Megh Gusain https://meghgusain.com/
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