Social Media Visual Strategy for Local Event Platform

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PROJECT
Social Media Design

CLIENT
Alli Event App, Fredericton

INDUSTRY
Technology

ENGAGEMENT TYPE
Graphic Designer, User Experience Designer @ Alli

GOAL
Design compelling social media graphics promoting Alli's new event app.

OVERVIEW
To promote the newly developed Alli by Lifetrack event app, compelling social media graphics were created for a series of events. Visually engaging invitations captured audience interest, demonstrating the power of strategic digital marketing in driving engagement.

RESPONSIBILITIES
Expanding beyond core UX design, visual art direction was provided to craft these event invitations. Strategic content creation and graphic design principles were applied to boost participation, successfully capturing audience interest across various digital social media platforms.