Frostival 2026, Atlantic Canada's Largest Winter Celebration
PROJECT
Frostival 2026 Multichannel Campaign
CLIENT
Fredericton Capital Region Tourism
INDUSTRY
Tourism
ENGAGEMENT TYPE
Designer @ The Details Design Agency
GOAL
Establish a vibrant, unified brand experience for Frostival 2026.
OVERVIEW
Hosted by FCRT, Frostival 2026 is Atlantic Canada’s premier winter festival. The campaign's objective was to establish a cohesive visual identity capturing the magical Maritime winter atmosphere, effectively guiding attendees through 50+ diverse community events.
RESPONSIBILITIES
Developing comprehensive visual assets across print and digital platforms. This involved crafting social media graphics, digital ads, festival programs, posters to ensure a unified, accessible brand experience.

